May 07, 2012, 01:36:55 pm
Pricing a product is, perhaps, the next biggest thing after developing the product itself, and pricing a product that is a niche product that can be used by hugely different market areas, is near science.
Every price model has been considered and discussed, both internally and externally with chosen target groups. At the end of the day it is the decision of the leaders based on analysis and hopefully good sense of judge.
Still it is very interesting to read comments from user forums, and I wish that every one that comment on pricing and product would state more of your own background:
a) what line of business are you in
b) what part of your business is enhanced with Lumion
c) What is the option instead of Lumion and why (time, cost, quality, features, training)
d) What 3D modeling tool do you use, are you a Revit user, SU, ArchiCAD, 3DSMAX etc.
Thanks for your feedback, keep them coming.