September 22, 2012, 10:09:01 pm
My clients are still in total awe of what I can do with Lumion. Even when I do explain to them "this is not physically-based indirect light, it's just SSAO", they still love it.
But I do see a market for LumenRT 3: Interactive presentations of small projects, such as houses. Giving the buyer/client the power to explore the design at their own pace. People are starting to ignore videos. I painfully noticed this in Habitat. People just walked by the screens showing my animations. People are even starting to ignore "3D". Last night in a shopping mall there was a stand full of 3D TVs with glasses and girls doing demonstrations. Almost nobody approached.
Maybe it's time to attract people with something more engaging. I was considering going with Unity for interactivity, but found it not optimized for architects and rather cumbersome. Maybe this will be LumenRT's niche, especially if they keep adding interactive stuff... It would be cool to have the ability to open/close doors, choose between different finishes, etc.